When someone is facing financial hardship, the process of finding help can be overwhelming. Sifting through hundreds of grants or navigating complex benefits calculators often creates ‘application fatigue’, preventing people from accessing the very support they deserve. turn2us needed to turn a daunting search into a simple conversation.
We’ve partnered with turn2us to build two intelligent pathways to support (so far!)
We partnered with turn2us to build two intelligent pathways to support:
The 24/7 Digital Assistant: A tireless companion that guides users through the Benefits Calculator. It ensures that help is always available, even when the office is closed.
Conversational Grant Search: We replaced rigid filters with empathy. Instead of ticking boxes, users simply describe their life situation in their own words. Our AI understands their unique needs and instantly matches them with the most relevant grants.
“Many companies talk about partnership, but rarely do suppliers show the commitment and flexibility we have seen from ebm.”
The organisation now supports more young people with the same resources, ensuring no cry for help goes unanswered.
Over 35,000 monthly conversations are now powered by the assistant, making it a critical pillar of turn2us’s digital service as they look to make their support paths better.
By moving from ‘search’ to ‘match’, users find fewer, higher quality results, drastically reducing the time and stress required to find a lifeline.
Users feel heard because they can use their own language, ensuring the technology adapts to the human, not the other way around.
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